Receptionists and Hotel Staff – Enthusiasm Sells
March 2012 Years ago, when I worked for a large advertising agency in London as an Account Manager, I was told that my enthusiasm for what I was presenting to clients was so infectious, it was difficult to disagree with anything I said. I have never forgotten this…it’s as important now as it’s ever been, [...]
TripAdvisor and False Hotel Reviews
August 2011 In February, I posted a note on why I don’t believe small independent luxury hotels should not link back to TripAdvisor. Well, the other issue with TripAdvisor is, of course, the opportunity for mis-use by the unscrupulous that it provides without any apparent checks. Hotel owners can always respond to damaging reviews whether [...]
Small Independent Hotels and Unsolicited Emails
I’m prompted to write about this topic because client hotels regularly ask me for my opinion on approaches by companies trying to sell them web-based services or products. They forward me the email messages and I try to provide a well-considered response. I have to say the 99% of the time, I advise against any [...]
Tips for Writing Email Responses to Hotel Email Enquiries
June 2011 Once again, I’m prompted to write a note as a result of some of the recent search phrases, relating to the writing of emails, that have brought browsers to the Alberghi Marketing website via Google et al. It always amazes me how receptionists in small independent luxury hotels are required to respond to [...]
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